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Awareness

The Psychology Behind Addiction

Addiction is largely unlike any other condition. As well as being a disease of the mind and body, it’s shrouded in unhealthy moral and societal attitudes. There are different types of addiction. Those linked to substance abuse (i.e. alcohol and drugs), and those linked to behaviours (i.e. gambling, sex, porn use, and exercise). It’s estimated […]

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Industrial

What Is Negotiation? 5 Key Styles and How They Vary Across Cultures

Have you ever noticed that you are negotiating every day, whether you realise it or not, from picking up your favourite food to convincing your parents for something, it stays there like an invisible thread. It’s not just about business deals and persuasion. So, let’s be honest, no one gets through life without negotiation. What […]

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Parenting

Psychology of Sibling Rivalry: Why We Compete and Compare

That Jaipur afternoon is etched in Priya’s bones like a lost tune. Nine years old, bare feet warm on sun-soaked tiles, Arjun—only six and already luminous—spoke the Sanskrit shloka she’d carefully sketched for months. Their grandmother’s wrinkled face brightened up with delight as she described him as “blessed with the gift of sacred memory.” For […]

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Self Help

How is Perfectionism affecting your Self-Esteem and Life Satisfaction?

Have you ever scrolled social media and felt your life wasn’t quite measuring up, because everything had to look perfect? In our image-shaped, comparison-driven culture, perfectionism has become a mental habit as familiar as it is fraught. On the surface, perfectionism seems like ambition’s well-dressed cousin: ambition sets high goals, while perfectionism demands flawless execution. But beneath […]

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Life Style

Instant Shopping and Executive Function: How Convenience Affects Your Brain

Instant shopping, also formally known as ‘quick commerce’, has become the new norm of shopping. Online shopping or electronic shopping (e-shopping) has been developing since the 1990s (Chang et al., 2004), but instant shopping is a relatively newer concept that is on the rise. Instant shopping has seen a rapid surge post the COVID-19 pandemic. […]

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Life Style Social

The Psychology Behind India’s Cricket Obsession

The word “cricket” is described as “an outdoor game played on a large grass field with ball, bats, and two wickets, between teams of eleven players, the object of the game being to score more runs than the opposition”, according to the Oxford English Dictionary.  However, in India, cricket is more than just a sport—it’s an […]

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Education

Humanistic and Existential Psychology: Foundations, Philosophies, and Contributions

Humanistic and existential psychology started to emerge in the mid-20th century as required counter-movement to the limitations of behaviourism and psychoanalysis. While psychoanalysis centred on unconscious motivation and behaviourism on observable behaviour and environmental factors, Humanistic and existential paradigms placed a priority on human experience, freedom, and meaning. In general terms, humanistic and existential psychology […]

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Research

Kindergarten for AI? Why Starting Small Helps RNNs Learn Faster and Better

Artificial Intelligence is dominating the world. Researchers are studying its working mechanism, its effect on human beings, and how it can be improved by using concepts from psychology and human behaviour. A recent study shows that AI systems learn better when they start with simple tasks. This learning process is compared to the similar learning and development […]

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Industrial

Remote Work and Mental Health: Navigating Isolation, Role Confusion, and Digital Fatigue 

Remote work wasn’t something most of us planned for. It just happened— suddenly and completely— when the world shut down. It changed how many of us live and work, making it unexpected. Remote work started as a necessary adjustment during the COVID-19 pandemic and quickly became a new normal for millions. At first, it felt […]

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Self Help

Mind Over Money: 10 Psychological Keys for Financial Success 

In a world reshaped by economic shifts and unexpected turns, true financial security goes beyond just your paycheck or how smart you are with numbers. It lives deep down, in the way our minds are built, in the quiet yet powerful mental maps that decide how we see, deal with, and ultimately shape our money […]

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